Flowkar - How SMBs Turn Content into Customers

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Flowkar - How SMBs Turn Content into Customers

Achieve financial clarity with our innovative finance tracking app, designed to simplify your budgeting and expense management. Experience seamless integration with your bank accounts, real-time spending insights and personalised financial goals to help you stay on top of your finances.

Overview

Flowkar is a rewards-driven creator commerce platform connecting businesses, creators, and customers through cashback campaigns, social media tasks, and local business discovery. Built entirely by Flexion Infotech, the platform includes mobile apps, scalable backend systems, wallet payouts, and social integrations. Since launch, Flowkar has surpassed 100,000 downloads and supports 32,000 daily active users across multiple countries.

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The Problem

Flowkar started as an idea, not a product - the founder needed a partner who could take a creator-economy concept from zero to a fully functioning, scalable platform across three markets.

No existing product, codebase, or technical team - everything had to be built from a blank page

A genuinely complex three-sided marketplace - SMBs, content creators, and everyday customers - all needed to interact seamlessly

Verifying real task completion (social posts, video uploads) required deep integration with multiple social media platforms

Cashback and coupon redemption needed a reliable wallet/payment system handling real money at scale

Low engagement

13%

Confusion Rate

The Solution

We designed a system that simplifies complex processes, enhances user confidence, and delivers information in a structured, easy-to-follow format. This resulted in a measurable boost in completion rates and smoother user journeys.

Built the entire platform from scratch - architecture, UX/UI, mobile app, web admin, backend, database

Flutter mobile app + React.js web admin platform for SMBs and operations

Social media integrations (Instagram, TikTok, YouTube) to verify creator task completion

Wallet/payment system for reliable cashback payouts and coupon redemption

User test results

87%

Satisfaction Rate

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Style Guide · Identity

Typography / Font

We use clean, modern Mulish typography to maintain clarity and professionalism across all platforms. The font system is optimized for readability, hierarchy and a premium digital feel.

Primary Font: Mulish

Primary Colors

#5C3A2A

#FFFFFF

#000000

#F6F6F6

#979797

Clarity in Every Widget.

Flowkar’s optimised widgets bring the most critical data and actions to the forefront - enabling users to access, analyze, and act without navigating through complex layers.